News & Events
ข่าวสารและกิจกรรม
ข่าวสารและกิจกรรม
Mr. Pranot Vesaruchavit (4th from right), Executive Director of Wacoal Sales Management, and Ms. Indira Naksakul (3rd from right), Marketing Director of Thai Wacoal Public Company Limited, alongside representatives from Asset World Corp Public Company Limited (AWC), including Ms. Ek-karit Kaewpoolsri (5th from left), General Manager of Gateway at Bang Sue Shopping Mall; Mr. Jirawit Khantayanuwong (4th from left), General Manager of Asiatique The Riverfront Destination; Ms. Nataya Sansanarat (2nd from right), General Manager of Gateway Ekamai Shopping Mall; Mr. Hathai Limplawan (far right), General Manager of Pantip at Ngamwongwan Shopping Mall; Mr. Khomsan Apirak (2nd from left), General Manager of Lasalle Avenue Shopping Mall; Mr. Suphadej Lertphayap (3rd from left), General Manager of Tawanna Shopping Center, Bangkapi; and Mr. Seksan Luengsawang (far left), General Manager - Property Under Development, inaugurated the initiative "Wacoal Bra Day: We Ask for Your Old Bras". This project invites mothers and children to contribute to environmental conservation by donating old lingerie of all brands, both women's and men's, for proper processing under Zero Waste management to convert into fuel energy. As a leading brand, Wacoal reaffirms its commitment to environmental responsibility from production to disposal. Gateway at Bang Sue Shopping Center has established a donation box for unused women's and men's lingerie. Donations are accepted from today until October 31, 2024, on the M floor of Gateway at Bang Sue Shopping Center and at various AWC shopping centers and projects. For updates and more information about "Wacoal Bra Day: We Ask for Your Old Bras," please contact us at Tel.02-296-9979 or visit www.facebook.com/wacoal.th.
Thai Wacoal Public Company Limited received the No. 1 Brand Thailand 2024 Award in the underwear category. Wacoal has been the No. 1 popular lingerie brand in customers’ minds for 13 consecutive years, resulting from the nationwide consumer opinion survey conducted by Marketeer magazine and the world-class market research institute.
This award recognizes Wacoal’s commitment to continuous innovation and design, along with eco-friendly production processes, making Wacoal the number one lingerie brand in the hearts of consumers.
Thai Wacoal Public Company Limited received the e-Commerce Brand Excellence Awards 2024 in the Fashion and Apparel category from Thai e-Commerce Association at the Thailand e-Commerce Awards 2024. This event was organized to honor and recognize outstanding organizations, SMEs, and leading brands in Thailand's e-Commerce industry. Dr. Supranee Auiyasathian, Deputy Director of Digital Business Division 1, represented the company to receive the award from Mr. Napintorn Srisunpang, Deputy Minister of Commerce.
This award reflects the company's commitment to continuously developing and improving its product sales and services through e-Commerce channels.
March 7, 2024, at the Thailand Science Park. The Ministry of Higher Education, Science, Research and Innovation (MHESI), the National Science and Technology Development Agency (NSTDA) through the National Metal and Materials Technology Center (MTEC), in collaboration with the National Research Institute of Health (HSRI), the National Science, Research and Innovation Policy Council (TSRI), and Thai Wacoal Public Company Limited, have unveiled the "Rachel" innovation suite. The launch featured expert speakers from various fields exchanging ideas to provide sustainable societal innovation insights.
The "Rachel" bodysuit, designed for the elderly, has been developed, researched, and designed to cater to seniors who are still able to care for themselves. It can be worn all day, allowing for freedom of movement and reducing the risk of injury from daily activities. The suit is reinforced with specially designed fabric materials and stitching techniques to allow for natural muscle movement. It serves as an aid for the elderly in performing daily tasks such as standing up, lifting objects, climbing stairs, and doing household chores. The research team has developed and tested the innovation for efficiency and readiness for use.
To emphasize our leadership in developing lingerie products for consumers of all ages and to highlight the importance of monitoring continuous changes in population structure, we have collaborated to develop a bodysuit product for the elderly that can benefit a wide range of the Thai population. Leveraging the expertise, knowledge, and experience in materials and stitching techniques from Thai Wacoal Public Company Limited, combined with the research and development expertise in wearable technologies from the NSTDA, MTEC research team, and the expertise in pattern-making and stitching from the Industrial Pattern Development and Clothing Design Institute, the Rachel bodysuit boasts mechanical properties suitable for movement, lightweight design, excellent sweat absorption, and can be worn comfortably throughout the day, every day, for both indoor and outdoor activities.
The National Research Institute of Health (HSRI) provides research funding support to MTEC, NSTDA, to carry out a project aimed at enhancing the effectiveness of wearable suits to support muscles and reduce the risk of injury for the elderly. This initiative aims to drive medical and public health innovations that can be practically implemented, improving the quality of life for the elderly and reducing fatalities from accidents or injuries caused by various movements. HSRI plans to expand the research into the healthcare system, with the expectation that it will eventually benefit Gold Card patients, contributing to wider healthcare benefits in the future.
Benefits Received
1. Economic Aspect: Increase in sales of health products by 10%, amounting to 3.7 million bath
(based on as estimate from the first order lot of 1,000 sets).
2. Social Aspect: Promote the health of the elderly, reducing injuries from
movement and accidents.
3. Environmental Aspect: Promote products that are safe from toxins,
environmentally friendly, and Green label products.
Reference : https://www.thecoverage.info/news/content/6364
On March 5th, 2024 Thai Wacoal Public Company Limited, one of the 26 leading organizations in the project for developing audit and certification systems for circular economy management to promote circular economy policy, participated in the press conference 'CIRCULAR ECONOMY: From Policy to Practice for Business Organizations.' The announcement of success in promoting the first 26 companies to pass the Circular Economy Management System (CEMS) standards. And has developed Certifying Body and evaluators for circular economy management for organizations of over 500 personnel. By Center of Excellence on Environmental strategy for green business, Faculty of Environment, Kasetsart University or V-GREEN, collaborated with the Thailand Industrial Standards Institute Ministry of Industry (TISI), under the support of The Program Management Unit for Competitiveness (PMUC).
